The Ministry of the Environment’s Good Life Award finds and recognizes social initiatives that improve both the environment and society.
It has unearthed more than 2,000 initiatives since its launch in 2012.
Iwai’s “Omusubi Gonbei” makes rice balls together with rice farmers to revitalize Japanese agriculture.
SUNWASPA transforms Cambodia’s invasive water hyacinths into authentic craft gin.
Ai-no-Machi Eco Club runs the “Na-no-Ha-Na Eco Project”, creating a circular system that recycles used cooking oil.
Social Sports Initiative organizes “SpoGOMI” tournaments, taking on litter-picking as a sport.
Soko-Soko Nouen promotes a traditional lifestyle, focusing on minimizing environmental impact.
Otera Oyatsu Club shares offerings of food made to Buddhist temples with families in need.
Tokushimaru’s mobile supermarket visits elderly people who can’t get to the shops.
Zero Waste Academy has citizens separate waste into 45 different categories, then bring it together to turn waste into valuables.
Sanriku Volunteer Divers brings together volunteer divers from across Japan to clear debris left on the sea floor after the Great East Japan Earthquake.
Pan Akimoto makes canned bread to be stockpiled in case of disaster. When the best before date is approaching, the bakery collects it and delivers it to countries and regions with food shortages.
Social initiatives that improve both the environment and society are on the rise.
The Ministry of the Environment’s Good Life Award finds and recognizes them. It has unearthed more than 2,000 initiatives since its launch in 2012.
